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Are blogs dying?

It has been said for a long time that blogs are dying, and now they are leading on YouTube videos or social media profiles (especially on Instagram). Are you sure that only other bloggers read blogs? Nowadays, is it not worth wasting time blogging? Today I will try to answer these questions.

Blog times

When I started my blog in 2009, I didn't even think that anyone would ever pay me to publish posts on my site, I didn't even think about the fact that someone would want to send me products for free. The truth is that blogging was not a clue, and times were a little different. In the year 2009, no one probably even thought about the fact that blogs can be used for advertising, or at least no one thought about my blog like that. All in all, I'm not surprised why, because my blog was just ugly. I don't even remember what color template I had, but I do remember that I made the logo in Paint.

old postcards from Paris

When I think back to those times, I see how much has changed in my approach to blogging, as well as how I treat my blog. Because today I can confidently say that the blog has opened a lot of doors for us - not only professionally, but actually always, when we mention blogging, it meets with great interest of the recipient.

People are curious about what we do, and even more curious about how much we earn from blogging. It's sad because nowadays only numbers count - how much you earn, how much did your apartment / house / car cost, and how many followers do you have on Instagram. People define you by numbers, not by who you are and what you do, as well as how much time and heart you put into it.

Investment of time and money in blogging

If you think that we have developed our blog without spending time or financial investment - you are wrong. The golden rule is that you have to invest first and then reap the benefits. Funny, because many girls write to me for free advice, and when I refuse to give advice for free, I get a huge shock. Because I took my knowledge from the air, because the wish for a new template, blog optimization was a wish from a gold fish or tooth fairy. Well, unfortunately not, because we have devoted a lot of time and money to the blog (fortunately now this money is paying back more than). Therefore, remember when you want to develop your blog, but you will not have a budget. It doesn't work that way, in every business you first have to invest money not only on advertising, because without it, don't move.

motivational diy sticky notes

Is it profitable to run a blog these days?

Some say that the heyday of blogs is long past and that blogs are dying. I can't agree with this, although it is true that people are more eager to watch videos or spend time on YouTube. Why such interest then Blogger's guide and where are the e-mails coming up about collaborating mainly on the blog? Why are there more and more Bloggers meetings, of course, which also feature YouTube creators, but also Influencers who run their Instagram profiles?

The truth is that nowadays blogging is not only writing a blog and nothing else. That's why many people say blogs are dying. Although we still have the most readers from organic search, the second group are people coming from social media (both from Instagram and Facebook or Pinterest, where we have 256 thousand profile views per week). It is social media that are now a kind of 'boost' for blogs. Nowadays you also need to be active there, if you want to achieve success in blogging. Especially it's worth recording Insta Storiesbecause people like to know that someone is on the other side. AND how to succeed on Instagram you will learn from this post. Only do not buy followers, because it may end badly for you!


  1. Avatar Magda 21 May 2019 / 07: 39

    I don't have time to write a blog ... Instagram profile is my blog.

    • dpblogpl dpblogpl 21 May 2019 / 09: 50

      Some people treat their Instagram profile this way, but you have to remember that Instagram is a bit like a rented flat. Apparently everything is ok, but they can throw you out at any time. It's the same with your profile - anyone can steal it at any time or simply Instagram will cease to exist. It is worth remembering 🙂

  2. Avatar Karolajna 20 May 2019 / 20: 39

    I got a kick in the ass with this post, now I know it's worth running a blog thank you.

  3. Avatar Strawberry 20 May 2019 / 10: 41

    Blogs don't die !!!!! On the contrary….

  4. Avatar Paweł Mansfeld 16 April 2019 / 13: 21

    Interesting article. The blog has its advantages and disadvantages. One rarely raised issue is the ability to update older posts. If we have a high-quality blog with a lot of so-called evergreen content is an update that strengthens it in search results and we can get traffic that will interest advertisers.

    • dpblogpl dpblogpl 16 April 2019 / 16: 21

      For me, the blog has always been in the first place, despite the fact that I professionally deal with social media. Instagram, Facebook or others are someone's property, but the blog is still in 100% mine. This is a big advantage over social media accounts. If Instagram ceases to exist, the profiles that are kept there will be deleted suddenly. Nobody thinks about it, and as soon as Instagram fails it is suddenly general panic.

  5. Avatar Strawberry 5 January 2019 / 20: 57

    Very interesting post, thank you for this post.
    Similarly - I started blogging a long time ago and I can say the same - it was just ugly.
    I did not have good equipment for photos, they were just any, without expression, without aesthetics. I was losing my enthusiasm, there was cooperation, but I felt that I could imagine it differently. Years have passed, I have become a different person through acquired experience, for example that I am a wife, mother, I have other interests than cosmetics and beauty. I have matured to change the subject of the blog, in general to return to blogging. My site is undergoing modernization and as you write - investment first. Time and money. A good photo camera is essential. Entries must be interesting but also have an aesthetic photo. Everything takes time, small steps with full head of ideas and mobilization - you can do a lot 🙂


    • dpblogpl dpblogpl 5 January 2019 / 21: 33

      I am very glad that you decided to return to blogging. Sometimes it's worth taking a break, thinking about everything and planning it. And then come back with new energy. I keep my fingers crossed 🙂

  6. Avatar Jezebel 19 October 2018 / 14: 16

    Newsletters and television are also dying so that the truth is that people want to consume content more easily, which is why they prefer to read pictures, read IG, Snaps and watch YT. All this will change as now there is a return to "ugly" blogs because you are supposed to be more authentic then po people just have a surfeit of possibilities and do not get so many messages at once.

    • dpblogpl dpblogpl 20 October 2018 / 10: 23

      Today, the most-viewed images are as you say. I really like podcasts or audiobooks, because I can do something, e.g. clean and listen to valuable things at the same time.

      Yes, it's true back to ugly blogs. However, I adhere to the principle that you can have a nice blog, because I think that is ours and be authentic. I openly talk to IG about something happening that causes me to disappear from IG for a few days, for example. I treat our Observers and Readers as friends, not enemies. I think that's what blogging is about 🙂

  7. Avatar SoniaSas 19 October 2018 / 12: 19

    Great post giving some reflection on how it looked quite recently and how quickly it changes.

    • dpblogpl dpblogpl 19 October 2018 / 14: 41

      It changes very quickly. The beginnings of our blogging looked completely different than now.

  8. Avatar Marcelina Z. 16 October 2018 / 14: 25

    In my opinion blogs are doing well but as you say without the help of Facebook or Instagram you can't reach new readers. That's what social media is for to make new contacts there.

    • dpblogpl dpblogpl 16 October 2018 / 18: 23

      You're right, I have the most beautiful discussions with my Readers in SM 🙂

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