To write a post I was inspired by a conversation with a friend who is thinking about starting her blog. We entered the topic of blogging, how it was with us at the beginning of blogging and the question arose - is it worth running a blog on various topics, or focus on one. This question is very good and I've thought about it many times myself - is a blog on various topics really a way to success? Today I will try to answer this question.
At the beginning of blogging (2009 of the year), our blog was in 100% beauty and was based mainly on cosmetics reviews, beauty tips and all matters around the world. At that time, I was blogging myself on the blog.pl platform. Moving the blog to blogspot gave birth to a new name, as well as a new section, which is now called 'Male eye'And is addressed to men. This section includes reviews of men's cosmetics or gadget posts. This section is Piotr's place, so I interfere in his publications and topics he touches on in this section. Together we decide on other departments exceptA woman's look,. I rule here.
After adding the department for men, a section was createdOur house'Which has been in my head for a long time. When we lived together, I had to learn many things. I have never been interested in the fact that to wash clothes you have to sort them and buy several types of laundry products. It was a gentle shock for me, but I was able to learn everything (it wasn't true without a few dyed or shrunken clothes, but I did it!). Interestingly, now I am more happy with things bought home than for myself.
This section was a huge experiment for me. One day we talked with Piotr about blogging and also my passion for social media. Piotr motivated me to act and write about his experiences related to blogging. I would never have thought that this section would turn out to be a hit. At the end of February I even led live on Instagram @dpblogpl on blogging, making money on blogs and social media. Soon we will see you live again!
Well-known Bloggers, e.g. Maffashion, Jessica Mercedes, Fashionelka - we categorize these girls as fashion bloggers. Alina Rose, Red Lipstick Monster - we know that these are girls dealing with the beauty category. They were successful in running a blog on one topic, expanding over time (e.g. Fashionelka) with beauty and interior decoration posts. However, they are filed as a specific 'category'. If anyone would ever pigeonhole us - it would probably be a lifestyle. There are too many sections on our blog to be able to assign us to a particular category, although at the beginning our blog was a beauty blog.
In terms of positioning, it's worth running a blog on various topics. Different topics can attract more readers. We have further departments created with our development - departmentPersonal development'Was created when we opened the company and started working on our own account, departmentOur house', When we lived together,'Diet'When we went on a veggie diet and started to modify a lot of recipes and create my own from scratch. All this took place naturally and is based on our experience. And this is probably the key to success.
No matter what topic you run a blog, if you feel that you have found your passion and want to share it with the world - do it. Prepare a minimum of 7 posts from the new department and if you feel it, act! You can always write a post on a topic other than your blog. It will definitely be a nice change for your readers. It may turn out that one of your readers shares your passion and if you don't create a new section on your blog, you will find a soul mate.