Mass Followers on Instagram - what is that at all?

I am very happy that the posts from Blogger's Guide are so popular. It's nice when I see more people sharing my articles. Soon my article (on influence marketing) will appear in the trade magazine. When? Follow our IG profile, because there will certainly be this information first. I am very excited about this article and I hope that many online stores and companies will use them and will end up looking only at the number of followers, which actually means nothing. Do you think instagramers with a million followers reach each of them? Well no. Often, smaller accounts have a much cooler community than accounts, where followers count in hundreds of thousands. Of course, there are exceptions, such as Mimi Ikonn, who has a lot of followers, but also built a committed community. However, the number of observers does not always go hand in hand with their quality.

selfie with Anja Rubik

Official sources report that Instagram is a mess, which for years has been operating under the slogan "soul, hell is gone". I mean buying followers (the funniest thing is when the girls say they didn't buy the followers, and in the magical way thousands of followers came by the night or when they say someone bought them followers). Details about the purge of the IG can be found in this English-language article that dispels all doubts - eventually something will change. At least, this is the hope that a lot of people using this social networking site have. If you want to have fresh information about Instagram or other social networks, I encourage you to like my Facebook pagewhere I upload information from the world of SM. I often share important news about IG on our Instagram profile, so it's worth following us there as well.

Mass followers on Instagram

By using Instagram, you've probably heard the term "mass followers". It applies to Instagram accounts that follow a large number of other accounts. These types of accounts are qualified as mass followers, or simply spam in Polish. These types of accounts are often observed on a follow / unfollow basis. Anyway, they are not valuable observers for you, because they will either disappear or spoil your statistics. It may seem unbelievable to you, but yes - such accounts spoil the statistics according to the new Instagram algorithm.

Dominika's photos against the background of the Europa Hotel in Warsaw

How do you know if your account qualifies as mass followers? It is very easy. Instagram defines accounts (of course automatically, using algorithms) that observe other accounts above 1500. If you also observe so many profiles, be sure to reduce this number (but beware! Gradually. Otherwise, IG will think that you are using follow / unfollow and you will get punished with cutting ranges). It is safest to observe below 500 accounts.

Mass followers accounts break statistics

This is not a myth, this type of account corrupts Instagram statistics. Think about it - if someone is watching 1500 and more profiles, do you think they will see your new photo? The answer is ... no. Someone like this is often not a valuable observer, because if he can't see your photos, he won't comment or leave a heart. So why reach someone at the expense of a person who really likes your profile and who would like to see your every picture. The problem is so much that with a large number of observers it is difficult to verify such profiles. I try to regularly review the profiles that are watching us, but I also do not get paranoid. My day would have to be made of rubber if I were to block any person who has more than 1500 observers (besides, I don't panic because of the statistics, like some influencers). It is worth, however, to block such accounts from time to time, as a reward we get a slightly increased reach (it's logical, because we will not reach our content to people who are not interested in them at all).

original flat lay photo

How to reach Observers at IG organically

In order to reach your Followers it is also worth adding info about the new photo on Stories. I noticed on our profile that the photos I reported on Insta Stories have better ranges than those I didn't mention there. Case? I do not think so. From other curiosities - the best-liked photo on our profile in recent weeks has been photo with Anja Rubik. The second best photo in terms of hearts, range and comments was the photo in which I showed you mine new winter coat from Massimo Dutti.

The latest IG algorithm works similarly to the FB algorithm. Instagram shows your photo to a group of people from your followers and if they show interest in a given photo, the organic reach of the post increases and the photo is shown to others. Recently, I have noticed such a curiosity that the range decreases and increases in waves (every few photos). It is often the case that 3-4 images have poor coverage, and the next 3-4 images are much larger. Regardless of what is on them. For example, a photo in a bright coat from November 12 had a higher range than photo from a few days ago in the same stylization. Interestingly, both photos were published at the same time. I also noticed the same relationship with the number of comments.

Don't treat your reader like idiots!

I have had it for a long time that the best ideas come to me in the shower (does anyone else have it or just me ?!) If someone came up with a machine that could connect me to the brain (or a waterproof laptop - or maybe they already exist ?!) to write my thoughts in the shower, I would have to write posts for the next 5 years. This article also occurred to me while taking a shower, when my thoughts literally consist of ready texts. Probably some Bloggers and Influencers will hate me for this post again, but I don't mind. Enough to make idiots out of people, it must finally end. Simply put - don't treat your reader like idiots!

take responsibility for what you write

Some time ago I wrote a text about the credibility of Influencers. About the influencers are combining to establish cooperation with a company and lie about statistics. Because how to believe someone who says that 2 has millions of blog views per month, and on Instagram has just over 3 thousand. followersów? How to believe a blogger who uses company X cream on Monday and on Friday the company Y. And how to believe a blogger who copies someone's articles, signs them under his name and sells them. Well ... how ?!

My reader, my responsibility

Blogging since 2009, I feel a bit responsible for my readers. I always try to give them the highest quality of both knowledge and products that I show on the blog (this idea also guides us in private life). It depends on me what I tell my reader who trusts me so much that entering our blog is certain that he will find real information here. I want to educate my readers among whom there are both people who find useful information or inspirations here as well as bloggers, mainly to whom he is directed Blogger's guidein which I write about social media, collaborating on a blog or blogging dark sides. I like my readers (even Bloggers who copy our template and pretend they don't know what's going on) and I care about our blog being the place where they want to come back.

my reader my responsibility

One of Blogerek (who watched our Instagram profile) often reminds me of testing the bot on IG. I never hid it - I tested the bot on Instagram for several test days (according to her, my tests lasted six months - that's how gossip is formed). Only that I warned my Instagram followers about this using Insta Stories and I even asked for feedback on the behavior of the application. I don't blame her that her observation of our profile ended with clicking 'follow'. It is a pity that now he gives false information about me, undermining my competence and experience, both professional and blogging. People like to live their lives, it gives them great pleasure. I'm really glad to give her so much joy.

Cooperation on the blog

By undertaking cooperation on the blog (or this barter or paid cooperation, I don't care), think about whether it is consistent with your blog and social media profile, as well as with your blog goals and goals. In our blog, as well as in social media, the subject of Parisian minimalism dominates (both in stylizations as well as interior decorations and everyday life). Before starting any cooperation, we think about whether our readers will be interested in the product and whether it is consistent with the idea of ​​our blog. If not, we politely refuse and 'go further' (I do not see the point of cooperating, which completely does not suit us and our blog. Every day we get several emails with a proposal of cooperation, and it happens that we reject all of them - even those where conditions financial are very beneficial).

don't treat the reader like an idiot

Don't treat your reader like an idiot!

Yes, it is good to write texts in a light and pleasant to read style. This allows you to reach both regular readers, but also to people who have been in contact with the topic for the first time. I often use 'harder' words in my texts, because I don't have readers of our blog for morons. We create our blog and we influence the people we reach through the content we publish and the products we show. The truth is that we will never reach 100% of people in the world (not only because of the language barrier), but also because EVERYBODY will never be interested in a given topic. This is obvious. However, we give our readers freedom of choice. You may not be interested in the subject of social media, but you may like to watch it classic styles. We gather different people on our blog through various topics, some prefer to visit the department Our house, others were attracted by posts fromVegetable diet'And others are still searching a way to cure acne.

Do not think now that discussing various topics is a way to blogging success. What is this? There are many blogs that only deal with one topic, and their owners are really great at what they do. To achieve blogging success, the most important thing is to do what you love and feel. Then you will attract readers with a passion similar to yours. You don't even know how many readers of our blog I have contact outside of the blog (we talk on FB, IG or meet live). A blog is not just content, post optimization or beautiful photos. A blog is primarily people. Therefore, respect your readers, giving them the highest quality of published content both on the blog and in social media. Don't treat your reader like an idiot!