Something I feel that for this entry, about how Influencers combine, some will hate me totally. The first haters appeared after post about buying Followerswhere I described the Instagram fraud process. These actions may not only cause a drop in profile ranges, but in extreme cases may lead to the removal of the Instagram profile.
How did it happen that I became a Blogger?
When I started my studies I met Piotr, but I admitted to blogging after some time. At first my acquaintance was afraid of his reaction, because then blogging was not so popular, and there were not very nice reviews about Bloggers themselves. Fortunately, Piotr reacted enthusiastically to my message and we decided to run a blog together! We've been blogging for 9 for years and how the blog developed has exceeded my wildest expectations.
The blog has been growing with us over the years, in moments of doubt it always gave us some kind of impulse to act. Many times, whether in college or when starting work, the blog turned out to be a pass that opened more than one door. Thanks to the blog, I explore the secrets of Social Media and develop myself in Infulence Marketing. During this time, Piotr learned graphic design and became professionally oriented while working on online store projects. In addition, when he started running an Instagram account, he discovered his passion for photography. Regarding cooperation - we rejected all forms of cooperation for the first two years, all the more so as they did not coincide with the blog. We also didn't want to be seen as an advertising blog. After the first barter cooperation, which was very attractive to us at that time, there were cooperations paid for really little money. Today, we can say that blog is our additional source of income. We invest a lot of time in blogging, but also money and knowledge. However, we have the advantage that we professionally deal with areas related to blogging. We can say that a blog is our driving force, and thanks to him we are who we are.
Working in an advertising agency, I proposed to one of the collaborators a well-known Blogger, who often visits, for example, the annual meeting of Bloggers and Influencers. What was the surprise when I heard that her blog is not worth any money, and due to the large amount of collaboration and low traffic from the blog to the client's site they will not take it into account when collaborating. I will tell you honestly that I would never want someone to talk about my blog work in this way. That is why it is so important to always keep a sober thinking and think about when someone earnestly like a mantra repeats how awesome, how much he does not earn and how many refuses to cooperate (also barter ones). Everything in the name of a definition - a lie told a thousand times finally becomes the truth.
Not once have we been an inspiration to other people. It's very nice when someone is inspired by what we do, because it is a sign for us that we are doing it right. I remember how we met on Poznań Fashion Fair great, novice blogger Natalia, who leads Hutnez blog (I cordially invite you to her blog, she is a wonderful girl with a huge passion for fashion!). We told her many secrets about blogging and we completely do not regret it, because we know that Natalia has used our advice and thanks to this she blogs even better. Unfortunately, there were also moderately cool situations when someone drew on our knowledge, and then pretended that he came up with it himself. Seriously?! Interestingly, these people later shared their knowledge acquired from us as if they were their own. It's sad that someone rips off your template or even the content of posts, and then pretends that everything is fine. No, it's not.
Cooperation with Chinese Zaful stores
I was offered cooperation in which I was to publish a post showing the store's offer and links to products that I would like to get. This product that would get the most clicks (via affiliate link) was supposed to reach me. Of course, I did not agree to this type of cooperation and proposed my terms, which they agreed to. The cooperation did not come to fruition, because the quality of the clothes completely did not meet my expectations. Interestingly, the same store wrote to me again a few weeks ago with an offer of cooperation. This time I said no. The most important thing is to learn from your mistakes and not make them again.
Click and stay for more than a minute
From the point of view of a company that gives products, it's a very smart idea, because it fills in with very easy views. On the other hand, it shows that people agree to such terms of cooperation for a few clothes or other products, often of very low quality. It's sad and I see it for the first time that many Influencers don't know the value of their channels. It is often the case that Influencers with valuable and large IG profiles (even above 60-100 thousand Followers) decide on barter cooperation for several cosmetics that are of little value. I will not write the names of the girls who decide on this type of action, although I will not say, a few of them were a huge surprise to me.
How to run a blog / profile on IG and be 100% authentic
The easiest way to say is that they are guilty or so-called Bloggers, advertisers or agencies that force large numbers in Influencer statistics. However, if the agency side has the same incompetent person who mainly deals with invoicing and the most important for them are numbers (followers), and not real commitment and quality of content, then we have a driving trend of buying followers or blog coverage! But why is Blogger who will cooperate with a given company and has empty numbers in her account is surprised later that such cooperation will not happen again? The blind pursuit of empty numbers that mean nothing is guilty. For one of Blogerek's success is inviting to breakfast, for another cooperation after 150 thousand. monthly, and for me, that someone is inspired by what I do and the certainty that by sharing my knowledge I do not mislead someone and I know what I am talking about, not that 'I just think'.