I mentioned that everyone should find their own social networking site, among others in this post. For us, the social portal where we feel best is Instagram. Taking photos is a lot of fun for us. Besides, we are doing well, since Followers are still growing.
Although Instagram is slowly getting a bit like Facebook (no wonder, since there is one owner), it still has this "something" that draws us towards Instagram and focusing just on keeping an account there. I used to have a lot of fun with running a Facebook profile, but since Facebook started cutting hard ranges, I started looking for something else. Today I would like to show you some tricks to increase the reach on Insta Stories, which I treat as an addition to the main profile. The idea of Insta Stories is the same as on Snapchat - stories disappear after 24 h, but you can always distinguish stories on your profile.
Insta Stories was created a little anger, when the owner of Facebook could not buy Snapchat, because he simply did not agree. I think it worked out for good, because Insta Stories is very popular. How to use Insta Stories (also for marketing purposes)? And is it worth using this tool at all? Today in the post you will find tips on using Insta Stories, as well as increasing the reach of your 24-hour videos.
How to use Insta Stories for promotion?
Insta Stories is readily watched. I notice this both on the blog profile, but also on the profiles of the companies I work with. This tool can be very well used for promotion, but not everyone knows about it or simply has no idea how to use it.
On company profiles, Insta Stories can be used to show the company's operations from the kitchen as well as direct communication with clients. Blogging on Insta Stories is worth talking to Readers or recording a video with the recipe, and so that the recipe does not disappear too quickly - it is worth highlighting this relation.
I noticed that a lot of blog transitions generate links to Insta Stories links. Of course, in this case you must have a company profile on Instagram and above 10 thousand. followersów.
Increase of coverage on Insta Stories
There are a few tricks on increasing coverage on Insta Stories. One of them is to add a location. Thanks to this, we will increase the reach by people in a given location. For me, at the best post for Insta Stories from a given location, more than 1000 people watched the coverage.
Since Instagram made it possible hashtag observation, it's worth adding them to Insta Stories, because it also conquers the coverage of your relationship. It's good not to have the #f4f hashtag just related to the relationship e.g. #readambolubie #torebkachanel or #zlotekolczyki
How to earn on Instagram?
According to many marketing reports, the year 2018 is to be the year of Influencers. Already at 2017 I noticed an increased interest in influence marketing. I am very happy about this not only because I am an influencer myself, but also because I see great potential in good campaigns using influence marketing. Also, let's face it - some influencers have larger ranges than Polish stars and celebrities. What it comes from? From the fact that people trust people they can identify with more than known faces. Although here you have to use common sense, because it is not infrequent that buyers buy followers. That is why it is important that campaigns with influencers are dealt with by people who know how to do it.
Earning on Instagram is quite simple. We received the first proposals for paid campaigns after exceeding the magic number of 10 thousand. followers, but you can start much earlier. The most important thing is to have a community that is most important when running an Instagram profile (it's a social network after all).
There are two ways to earn - you can wait for companies to be interested in your profile themselves, and you can also use platforms that associate bloggers and influencers. The most important thing is not to set a profit immediately, but to take good quality photos and build a community. It's like running a blog you can't immediately set out to earn, and only when the number of followers begins, you can think about earning.